April 10, 2008

Greenpeace To Protest Puppies

Whoo! This week the Cottonelle Puppy Bus hits town. Wait, what?

Okay, so the Puppy Bus is apparently a bus with fur on it to make it look like a puppy. The "Be Kind To Your Behind Tour" is run by Cottonelle to tell people to... hell, I dunno. Probably "buy Cottonelle toilet paper." (As you may know, I previously expressed love for Cottonelle Ultra Double Rolls; I must admit I have since switched (gasp!) to Charmin Ultra Strong.)

But what makes this stupid puppy bus notable is, of course, that it might be protested. From Alert Philadelphia:

From Thursday, April 10, 2008 to Saturday, April 12, 2008, from 8:00 AM to 6:00 PM, the Kimberly-Clark Company will be handing out samples of it's Cottonell products at various locations throughout the city as part of a multimillion dollar ad campaign. On Thursday they will stop at 12th & Arch Streets, on Friday, April 11th at 9th Street & Passyunk Avenue [Of COURSE the Puppy Bus is headed to Geno's!--dmac] and Saturday, April 12th at 6th & Market Streets.

This campaign has been promoted in various cities around the country and the environmentalist group Greenpeace has protested these sites claiming that Kimberly-Clark "drives the destruction of ancient forests." Information has been received that there is a possibility that Greenpeace may protest the Philadelphia locations.

Man, that would be a great marketing slogan. Forget the puppy bus. Cottonelle: The toilet paper with the power of ancient forests." I'd totally switch back to Cottonelle if they did that.

Posted by D-Mac on April 10, 2008 12:07 PM
Posted to Cottonelle , Greenpeace , Protests , Puppy Bus , Toilet Paper , WTF

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